About
Contact Me
Hi There! I'm Jonathan Azougy
Entrepreneur | Product Leader | Business Innovator
Welcome to my professional space, I am a product leader and entrepreneur with experience in scaling SaaS businesses, driving strategic market expansion, and leading cross-functional teams. Passionate about leveraging technology to drive business transformation, revenue growth, and user-centric innovation."
About Me
I am a product leader and entrepreneur with expertise in building, scaling, and optimizing digital products. With a background in Computer Science & Entrepreneurship, I bring a unique blend of technical insight, business acumen, and strategic execution to drive product success.
My experience spans across SaaS, AI-powered solutions, cybersecurity, and eCommerce, where I have led teams in growth strategy, revenue optimization, and product innovation.
I thrive in dynamic environments, launching features, refining user journeys, and scaling platforms. I'm focused on delivering value-driven solutions that enhance user satisfaction and business performance.
Contact
Phone number
+972-50-9555-511
Experience - Stor.AI
AI-Driven eCommerce Platform
Stor.ai is an AI-driven eCommerce platform that helps grocery retailers enhance their digital shopping experiences. The platform offers B2B and B2B2C solutions, optimizing checkout processes, payment integrations, and user journeys to improve operational efficiency and customer engagement.
  • Product Documentation: Created clear Product Descriptions (PRDs) and High-Level Designs (HLD) for effective feature development.
  • Feature Leadership: Achieved a 40% improvement in address accuracy by leading the integration of Google Maps, reducing failed deliveries and improving operational efficiency.
  • Led significant enhancements in checkout and payment processes, improving user journey and operational efficiency for retailer customers by enabling multiple payment integrations, including advanced support for international regulations.
  • Customer Insights: Worked directly with customers, increasing paid features through product improvements driven by customer feedback
  • Utilized Google Analytics to enhance A/B testing methodologies, effectively analyzing user engagement and performance metrics to identify and implement optimal strategies for product success.
  • Cross-Functional Collaboration: Partnered with design, R&D, customer service, and support teams in Israel and the U.S. to ensure cohesive execution.
Ginger Software
Ginger Software is an AI-powered writing assistant that helps users improve their grammar, spelling, and sentence structure. The company provides both B2B and B2C solutions, including an API for enterprise customers and integrations for developers.
During my time at Ginger Software, I played a crucial role in driving product adoption, retention, and revenue growth through a Product-Led Growth (PLG) strategy:
API Growth & Adoption
Drove a 50% increase via integrations.
PLG Strategy & Self-Serve Funnel Optimization
Implemented product-led growth to optimize self-serve, boost activation, and improve trial-to-paid.
A/B Testing & Optimization
Improved user retention by 20% through A/B tests.
Payment Provider Integrations
Integrated global payment solutions.
Business Expansion Strategies
Developed SMB and reseller growth strategies.
Cross-Team Collaboration
Aligned product development with business growth.
Perimeter 81
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Website Performance & Optimization
Led initiatives that improved website performance by 50%, enhancing mobile and desktop experiences and increasing lead conversion rates.
2
Content Management & UX Strategy
Managed WordPress-based content updates, landing pages, and site structure to ensure a high-performing, user-friendly website.
3
User Analytics & Insights
Utilized Google Analytics and Hotjar to analyze website traffic and user behavior, leveraging insights to improve engagement and content effectiveness.
4
Feature Discovery & Adoption
Increased discoverability and adoption of critical product features by 15% through collaboration with Engineering and Data Science teams.
5
ARR Growth & Lead Conversion
Contributed to significant ARR growth by optimizing website structure and performance, resulting in better conversion rates and user retention.
Easy Allergy - Founder & CEO (2020-2021)
Easy Allergy is a customer-centric solution built to enhance accessibility and improve dining experiences for people with dietary restrictions.
AI-Powered Menu Filtering
Developed an intelligent system that analyzes restaurant menus and provides personalized meal recommendations based on dietary restrictions.
Cross-Functional Team Leadership
Built and led a dedicated team managing product development, UX/UI design, and technical implementation.
Restaurant Partnerships
Established strategic partnerships with restaurants to expand access to allergen-friendly dining options.
User-Centric Solution
Created a technology solution that helps individuals with dietary restrictions navigate restaurant menus safely and confidently.
Proptech IDC - Co - Founder

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Educational Program Development
Designed and launched a curriculum that introduced students to real estate challenges and tech-driven solutions.

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Industry Networking & Job Placement
Facilitated connections between students and top real estate companies, leading to approximately 50 industry job placements.

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Event Management & Sponsorships
Organized successful workshops, hackathons, and lectures, securing sponsorships and increasing program visibility.

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Community Building
Created a collaborative ecosystem for students, professionals, and startups to engage in discussions about the future of Proptech.
Skills & Expertise
I speak Hebrew, English & French
Technical & Analytical Skills
  • Data Analysis: SQL, Big Data, Google Analytics, MixPanel
  • Web & App Development: HTML, CSS, JavaScript, WordPress
  • Product Management Tools: Jira, Monday, Miro
  • UX/UI Optimization: Figma, Adobe XD
  • A/B Testing & Experimentation
Product & Business Strategy
  • Product-Led Growth (PLG)
  • Market Research & Competitive Analysis
  • Process Flows & Agile Methodologies
  • User Flows & Storyboarding
  • Business Development & Sales Enablement
Soft Skills & Collaboration
  • Cross-Functional Team Leadership
  • Stakeholder Management
  • Customer-Centric Problem Solving
  • Communication & Storytelling